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Penn state world campus marketing Our team offers a wide array of services and programs that World Campus Enrollment Management Services World Campus Enrollment Management Services works collaboratively with the University’s central administrative offices and academic support units to provide Penn State World Campus students with the exceptional support they would receive on campus. “A lot of this data is flowing in toward the marketing group, about customers and prospects. I'm starting the program this semester. This online degree program allows you to align your course work with one of six unique topic areas to tailor your degree to your goals. Our As a Penn State World Campus student, you will have access to one of the largest research library collections in North America — the Penn State University Libraries system, which holds more than 800 online research databases, 110,000 scholarly journals, and 1 million electronic books. The Pennsylvania State University recognizes that online learners are a unique, independent, and cooperative body of learners within Penn State. You can gain an understanding of essentials including value creation and delivery, B2B marketing strategy, marketing analytics, new product development, and more. , is a discounted bundle that is only available from BNC (the bookstore used by Penn State's World Campus). worldcampus. May 21, 2019 · The degree is being offered exclusively online through Penn State World Campus and led by the internationally ranked Penn State Smeal College of Business. 15 minutes — Learn about the Master of Marketing in Marketing Analytics and Insights (MMAI) program, led by the Smeal College of Business and delivered online through Penn State World Campus. This program, offered through World Campus in partnership with Penn State Harrisburg, can provide you with the in-depth knowledge to develop results-oriented strategic marketing plans for any Penn State’s Bachelor of Science in Marketing is a 120-credit program designed to provide you with a solid foundation in the field of marketing. This interdisciplinary certificate is ideal for graduate professionals who desire more formal business training or education. Build a strong foundation across a wide range of business disciplines, including management, accounting, finance, leadership, and marketing. Penn State World Campus faces significant environmental challenges from climate change. May 5, 2021 · The online Master’s in Marketing Analytics and Insights program was launched in 2019 through a partnership between Penn State World Campus and the Penn State Smeal College of Business. The application of business intelligence software, big data tools, and an analytical mind in today’s business landscape empowers us to bring knowledge, advice, and clarity in Technical Requirements Learn about the technical requirements for Penn State World Campus and test your settings. The article was published in July in the Journal of Leadership, Accountability, and Ethics. Choose the one that fits your needs. Getting involved can help you get to know other students and find leadership and service opportunities. Part-Time Social Media Intern - Penn State World Campus Brand Marketing We require users to verify the reCaptcha below to view deleted positions. Remarks The textbook listed in the Material Requirements section below, Marketing: The Core, 9th ed. Start on the path to graduate school or prepare for a career in public accounting, industry, or the nonprofit sector. Launched in 1998, World Campus grew out of the university's history in distance education that began in 1892. Penn State World Campus offers more than 200 accredited graduate degrees, undergraduate degrees, certificates, and minors. This online certificate program is ideal for marketing professionals and market researchers who wish to become more data-savvy and use digital analytics to strategically support a business. Earn your Penn State degree online. A list of all online master's degrees offered by the Penn State Smeal Business of College in partnership with Penn State World Campus. View Trisha Distinguish yourself with a respected and recognized bachelor's degree, earned 100% online through Penn State World Campus. Build a practical skill set that can help support data-driven business decisions. Jun 8, 2022 · 3 applying to Penn State World Campus. These online programs are taught by the same faculty who teach in the academic colleges at Penn State — your degree or certificate is the same one that our on-campus students receive. The Penn State Harrisburg degree program in marketing is offered at the Middletown campus and online through Penn State World Campus. This will allow our staff to better assist you. If you don't have a STEM undergrad and looking for a career switch it might be worthwhile, but if you do (especially CS) you Online Programs in Strategic Communications Whether you are new to the field of communications or looking to advance as a professional in the field, Penn State’s strategic communications programs delivered online through Penn State World Campus can provide you with a quality education to bolster your credentials. The business analytics option of this master’s degree focuses on preparing students for positions such as business analyst and analytic system designer. Assistant Director Channel Marketing at Penn State World Campus · • Experienced in marketing, sales management, and product development • Skilled in business planning, program management, and Build a strong portfolio as you learn to develop and deliver compelling design using information technology and communication skills in this online degree program. Career Resources Penn State World Campus provides a variety of resources to help you advance your career. Online Programs in Business Whether you are looking to begin your career or explore new opportunities, our undergraduate business programs, delivered online through Penn State World Campus, can provide the knowledge you need to help you reach your career goals. Build a strong foundation in strategic business and project management. Jun 4, 2023 · Penn State should focus these certificates on relevant fields such as cybersecurity and social media marketing. Gain practical skills to effectively manage and lead change in corporations, government agencies, and nonprofits. Sep 18, 2025 · The prospect of continuing your education through Penn State World Campus can be exciting, but students who have never taken a course online may have specific concerns or questions about distance learning. You must include each of the marketing-environment factors discussed in the lesson (PESTLE): political forces economic forces social and cultural forces technological forces legal and regulatory forces environmental forces Your discussion of each environmental factor must include at least one quality source, properly cited News Standards Editorial Standards in Marketing vs. If you are interested in the Master of Marketing in Marketing Analytics and Insights program, led by the Smeal College of Business and delivered online through Penn State World Campus, this webinar will give you an opportunity to get answers to any questions you may have and find out what the program is like. If you are unsure which office can best assist you with your request, please contact our World Campus Central team. You’ll have the flexibility to study around your schedule—when and where it Jun 18, 2025 · Penn State World Campus named Pa. To improve the offerings for students, the Business Program began rolling out accelerated courses several years ago. Today, Penn State World Campus is an industry leader in online education, delivering more than 150 undergraduate and graduate degrees and certificates to adult learners. Penn State World Campus is the online campus of The Pennsylvania State University. From a customer perspective, the function creates customer satisfaction by offering customers the right product, at the right time, at the right place, and a mutually beneficial transfer of ownership takes place. Penn State has a history of more than 100 years of distance education, and World Campus has been a leader in online learning for more than two decades. Penn State News Materials The University follows separate standards for marketing and news materials: News releases and stories intended for Penn State News follow Associated Press (AP) style, with a few exceptions, which can be found in the University Public Relations Style Guide. Bellisario College of Communications, provides students with career and internship guidance through the College’s Office of Internships and Career Services, as well as the opportunity to network Penn State, a pioneer in distance education, launched Penn State World Campus in 1998. Expand your professional skills with a graduate certificate from Penn State World Campus. The program is offered online through Penn State World Campus. in Marketing program work in marketing research, sales, social media analysis, supply chain analysis, marketing intelligence, sales analysis, and managerial consulting. and B. Penn State's AACSB–accredited Bachelor of Science in Marketing blends the disciplines of traditional marketing with new trends to deliver a learning experience that is both comprehensive and innovative. Online or print marketing materials follow The Chicago Manual Penn State World Campus offers career counseling, events, and opportunities for students and alumni. AACSB accreditation, awarded to less than 5% of business schools worldwide, is the highest recognition that Courses Online Business Courses As a student in this 19-credit minor, you will first study the fundamentals of business, including accounting, marketing, management, and economics. edu Technical Requirements Learn about the technical requirements for Penn State World Campus and test your settings. This is the minimum technology needed to access the internet and Canvas course materials. The academic home of this program, the Donald P. We have created this webinar to help you assess your readiness for an online program and decide whether Penn State World Campus is a good fit for you. Marketing (B. Within the agribusiness management degree, you Recent graduates of Penn State Behrend's B. Penn State World Campus is highly regarded for its flexible online learning options that cater to adult learners, working professionals, and those balancing family responsibilities. Apr 5, 2017 · The 12-credit graduate certificate in marketing analytics is being offered exclusively online through Penn State World Campus. Sep 15, 2023 · A Penn State World Campus student recently published a peer-reviewed article about marketing ethics with the guidance of Penn State business faculty members. This online degree program is designed to give you a strong foundation in journalism, while allowing you to customize your degree through course work in telecommunications, visual media, and media management. Technical Requirements Learn about the technical requirements for Penn State World Campus and test your settings. It is helpful to have your Penn State ID number ready when you call us. It offers more than 175 Prepare for the CPA exam with an online accounting degree program from a school accredited by AACSB, an honor reserved for the top 5% of business schools in the world. The Marketing major is designed to be integrated with the college's professional education in business and builds on that program and on education in the social sciences. Our online programs employ more than 1,200 faculty members, many of whom teach both online and in residence. Penn State World Campus offers accredited online college degrees and certificate programs. edu Finance — Charlie Reese, financial officer, ccr11@psu. World Campus Career Services is committed to offering services, resources, and programs to support your career. It was a let down. Penn State World Campus must incorporate sustainability ideas into its strategic planning, curriculum creation, and campus administration to be competitive and fit with changing social standards. . With 30 concentrations available, you can customize this top-ranked online MBA to suit your unique career goals. Rather than relying on the state appropriations that colleges may or may not give you because of political Penn State's online Bachelor of Science in Agribusiness Management program provides an interdisciplinary curriculum that integrates studies in agriculture and business management with courses in finance, supply chain, marketing, and consumer behavior. Your order will be shipped within 24 hours. Faculty members from Penn State’s Smeal College of Business and the business schools at Penn State Harrisburg and Penn State Behrend will teach the courses online. A. · Experience: Penn State World Campus · Location: University Park · 206 connections on LinkedIn. Learn marketing skills and strategies online with this AACSB-accredited bachelor's degree program. See full list on courses. Students learn about research and analytic techniques used to design and implement Explore the challenges that managers face when implementing corporate strategy and learn to shape organizational cultures that facilitate change with this online graduate certificate program in strategic leadership. This online master's degree can help you grow your knowledge of organization development, appreciative inquiry, collaborative engagement, and change management. degrees online that complement your interests and career goals — from traditional liberal arts to technical Jul 24, 2023 · Penn State World Campus offers high-quality bachelor’s degrees in business, marketing, finance, accounting, leadership, and more online at Penn State. Penn State World Campus has many organizations and groups for students who share common interests and identities, as well as honor societies that recognize academic excellence. Thinking about majoring in finance & financial management at Pennsylvania State University - World Campus? Learn essential facts about the program, including average student debt, average salary of finance graduates, and more. Oct 12, 2025 · By Frank Sorokach Penn State World Campus students know that flexibility is a major benefit of the online program. The Disabilities and Accommodations section of the Chaiken Center for Student Success website provides World Campus students with information regarding how to request accommodations, documentation guidelines and eligibility, and appeals and complaints. I think offering shorter, affordable and more diversified certificate programs may help PSU World Campus meet the demands of the younger generation. PENN STATE SMEAL MBA PROGRAMS Transform your career trajectory with an MBA from Smeal. View Erin Cooley’s profile on LinkedIn, a professional community of 1 billion members. How to Buy from BNC Shop on the Penn State World Campus section of the virtual bookstore or call 800-325-3252; identify yourself as a Penn State World Campus student and provide your course number (s). Penn State World Campus then allows you to customize your minor by incorporating higher-level course work most appropriate to your career aspirations. Courses from this flexible master’s degree also satisfy the requirements for a graduate certificate in supply chain management. Our online learning environment offers the same quality education that our students experience on campus. Our staff can help you with any questions or assistance you may need as a World Campus student. Prepare for a rewarding career in B2B marketing in this 9-credit, online business-to-business marketing graduate certificate. Learn to strategically manage high-performance teams and solve complex, real-world business challenges. With business-to-business transactions forming the backbone of global commerce across industries MKTG 495A: Penn State Prime Practicum: Brand Management and Campaign Strategy 3 Credits MKTG495A Penn State Prime Practicum: Brand Management and Campaign Strategy 3 Credits MKTG 496: Independent Studies 1-18 Credits/Maximum of 18 MKTG496 Independent Studies 1-18 Credits/Maximum of 18 MKTG 496A: **SPECIAL TOPICS** 1-6 Credits MKTG496A **SPECIAL Oct 1, 2015 · Penn State is now offering a bachelor’s degree in marketing in a fully online format, through Penn State World Campus. edu Development and Alumni Relations — Don Lenze, senior director, dml102@psu. May 31, 2024 · The Penn State Smeal College of Business has launched a new online graduate certificate program in business-to-business (B2B) marketing, designed for early- to mid-career professionals seeking to enhance their skills in B2B marketing. Learn more, request information, or take action and apply: Technical Requirements Learn about the technical requirements for Penn State World Campus and test your settings. Both the Associate in Science in Business Administration and the Bachelor of Science in Business combine core disciplines—such as Distinguish yourself with a respected and recognized bachelor's degree from Penn State World Campus. psu. Jul 30, 2020 · Penn State World Campus business degree options The bachelor’s degree in business offered through Penn State World Campus is particularly versatile, allowing students to customize the program to best meet individual interests or professional goals. It is one of only a few marketing degrees that you can earn from an AACSB– accredited business school that are completely delivered online. The Student Affairs teams uses innovative technologies to support student success and create a genuine sense of belonging. Program Description The Strategic Communications online degree, to be offered via the World Campus, explores the theories, methods, and tools used to structure persuasive messages. Learn more about our online undergraduate and graduate programs. Penn State World Campus Student Affairs strives to offer diverse opportunities for growth and development within a healthy, inclusive environment, encouraging every student to thrive as an online learner. Keep pace with the rapidly changing field of digital communication, and become a voice of truth in the age of digital journalism and media. Edit - 11/10/2020 I've been getting a lot of messages asking about this program - this my summary. “Penn State’s Business Analytics Graduate Certificate and optional Master’s in Data Analytics, delivered through Penn State World Campus, provide the perfect road map for new, passionate data scientists to follow. You'll create projects using leading multimedia applications and programming languages in this dynamic, project-based curriculum. Learn to gain a competitive business advantage using forecasting, inventory analysis, demand planning, and transformation strategy as a student in Penn State’s online supply chain management program. Graduates of Penn State Harrisburg’s Marketing program can pursue career opportunities in marketing and sales management, advertising, marketing research, retail, public policy, public relations, education and training, and consumer affairs. Distinguish yourself with a respected and recognized business degree or certificate from Penn State World Campus. The 9-credit Graduate Certificate in Business-to-Business (B2B) Marketing, offered 100% online through Penn State World Campus, will help you better understand business markets and prepare for a career in B2B marketing. Jun 21, 2023 · Penn State World Campus is highlighting its business and management degree programs that are offered online as it celebrates its 25th anniversary. Penn State World Campus Is Penn State—Online When World Campus first opened in 1998, taking university courses online to earn a degree was still a relatively new concept. National Guard-Friendly School November 11, 2025 Earn a respected, accredited master's degree online through Penn State World Campus to advance your career. Choose from accredited B. We offer more than 200 regionally accredited undergraduate and graduate degree and certificate programs. S. The mission of the World Campus Student Government Association (WCSGA) at Penn State is to advocate for the student body to enhance our student experience. I ended up dropping the program because the education quality was almost laughable (STATS-500 was an exception). Penn State World Campus must navigate state-specific regulations to ensure compliance with authorization requirements for offering distance education programs to students residing in different states, as discussed prior. edu Human Resources — Lindsey Harter, HR strategic partner, lap225@psu. These faculty bring a commitment to providing the same high-quality, rigorous academic experience to our online learners as is offered in our residence programs. edu Inclusion, Equity, and Diversity — Terry Watson, interim director, tlw37@psu Penn State World Campus employs 267 employees. Moreover, economic factors have also played a big role at Penn State World Campus. Depending on your interests and priorities, you may consider additional education, networking activities, career changes, or other opportunities to move forward. Learn to create powerful strategic communications through modern research techniques, messaging construction, and post-campaign analysis with the course work available through this online strategic communications degree program. Undergraduate and graduate students learn, grow, and prosper, while readying for a lifetime of success. Business-to-Business Marketing Graduate Certificate Children's Literature Graduate Certificate Community and Economic Development Graduate Certificate Community and Economic Development Master of Professional Studies Computer Science Master's Degree Computer Vision Graduate Certificate Corporate Innovation and Entrepreneurship Graduate Certificate The World Campus Career Services team includes career counselors who can help you identify potential paths toward your career goals. Smeal's marketing department prepares students for careers in marketing, offers research and real-world opportunities, and allows students to study with leaders in the field. The four courses will be taught by faculty from the Penn State Smeal College of Business Marketing Department, who are among the world’s leading scholars and sought-after thought leaders. From the day you’re accepted as a student, you can further your career development with resources and tools. Every Penn State campus has an office for students with disabilities, including World Campus. Whether you are coming from a current program or have credits earned within the last academic year, or several years have elapsed since you have participated in your studies, your admission will be processed as a Penn State World Campus is the online campus of Pennsylvania State University, a public university in Pennsylvania. Pay using VISA, MasterCard, Discover, or American Express. Find out what MBA are offered and information on admissions and tuition. Exploring and Joining Organizations To find organizations and learn more about getting involved, visit Discover A list of the Penn State Smeal College of Business Online Graduate Certificates in Partnership with Penn State World Campus May 21, 2025 · Please join us for an informational webinar about the Master's in Marketing Analytics and Insights, led by the Penn State Smeal College of Business and offered online through Penn State World Campus. You do not have to be transferring directly from another degree program to be considered a transfer student. You can apply the skills you learn directly to the challenges that agribusinesses face today. Gain the core knowledge necessary to make data-driven marketing decisions. Students tailor the program by selecting one of several 18-credit specialization options Assistant Director of Brand Marketing Strategy · Experience: Penn State University · Education: Penn State University · Location: University Park · 184 connections on LinkedIn. World Campus Central is designed to serve as a single point of contact for students to find Every Penn State campus has an office for students with disabilities, including World Campus. Overall, the political factors involved may encourage some students to participate in online learning and other students to forego attending college completely. Students should review this page for any additional hardware and software requirements for their academic program. Build the business, leadership, and entrepreneurial skills needed to develop groundbreaking products and services and manage high-performance teams. conduct a brief environmental scan for the Penn State World Campus. )Listen to three recent alumni of the marketing program describe their experiences at Penn State Harrisburg and how that helped shaped them in the earliest part of their careers. The major includes an overview of strategic communications principles and concepts that sets the stage for more advanced studies. “Penn State’s online programs in corporate innovation and entrepreneurship will provide students with the strategic and operational perspectives required to lead innovation— both within a corporate context and to benefit the student’s own entrepreneurial start-up. Programs are 100% online to fit your schedule. This online program is ideal for entrepreneurial-minded, creative thinkers who want to understand the principles of innovation and entrepreneurship. The Penn State World Campus management team includes Denny Connolly (Assistant Director of Content and Communications Strategy), Amanda Campbell (Assistant Director for Program Marketing), and Erin Cooley (Marketing Manager). Register for the webinar to learn about: Get information on Online MBA program at Pennsylvania State University--World Campus (Smeal) at US News. Many Penn State World Campus students have credit from prior learning. Management and Marketing Option Available at the following campuses: Abington, Altoona, Beaver, Berks, Brandywine, DuBois, Fayette, Greater Allegheny, Hazleton, Lehigh Valley, Mont Alto, New Kensington, Shenango, Schuylkill, Scranton, Wilkes-Barre, World Campus, York Penn State, a pioneer in distance education, launched Penn State World Campus in 1998. Explore courses in consumer behavior, digital advertising, e-commerce, and more. Penn State World Campus Leadership Communications — Dave Aneckstein, senior director, dxa141@psu. Find one that fits your goals. Students appreciate the supportive atmosphere fostered by knowledgeable professors and accessible advisors. The Penn State World Campus management team includes Clayton Steen (Associate Vice President), Laura O'Brien (Channel Strategy Manager), and Erin Cooley (Director of Marketing). prwpphaiceiotstbtithjatjxmofukkymgadsknvwfanurlkiqzhjijbfthrwqphxitchmhtwzazrbnei